Lhotska Jewellery
10_2023—
For me essential cooperation in 2023. When rebranding from Eliška Lhotská Jewellery to @lhotskajewellery, we were looking for an expression that would not be local and predictably "appropriate". In terms of content, it conveys a statement about quality craftsmanship with a sophisticated concept, but at the same time with an ironic lightness (a certain sporty moment 🙃) The original round brand/avatar has been preserved, but I present it less shyly. As well as an overall sovereign expression with a disposition to convey the manifesto, concept, and challenges textually. In essence, the two main typographic positions of the LhotskaJewellery logo were elaborated. We managed to develop the first applications for the @designblok_prague exhibition (2023) and the marking of the new showroom (Curtains, labels, printed material with collections, Sample sales events...). And as the last thing, together we created a certificate for engagement and wedding rings. Eliška also asked me for illustrations, what made me very happy.
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